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Facebook is increasingly focusing on its transmission tool of live video. On Tuesday (18), the social network announced a novelty that can make life easier for those who use the service:. Now you can program transmissions advance

The idea is to help content creators to schedule their transmissions and allow people to plan to watch the videos. The tool will be available from this Thursday (20) for the scanned pages, starting with the live videos posted by API Facebook Live. By exploring the publishing tools, verified pages are a guide with step by step how to proceed.

The feature allows scheduling a transmission up to a week in advance and people will enter the lobby three minutes before the beginning of streaming . Once programmed, you can share the link or embed it on websites and blogs for example.

The scheduling of videos helps generate expectation before transmission, so that, when starting the video, your audience is already strongly united and committed. When scheduling a Live, a post will be published in the News Feed to warn fans about the transmission. People can also choose to receive a notification minutes before it begins.

How to schedule a broadcast on Facebook Live

If you are the administrator of a page checked using the Facebook Live API, you only need a few steps to schedule your live broadcast.

1. Access the Publishing Tool – Once there, select “Video Library” and then “Live.”

2. Copy transmission credential (eg the server URL) – If you need to search for your credential near the transmission time, it will also be available when editing a video in the “Video Library”


3. Create your post ad – Put an attractive description and informative so that your followers know what to expect from your transmission. You can update that content later.

4. Finalize the scheduling of transmission – Add the final details to the post, as custom images


Facebook Live

Picture: Disclosure

Source: Facebook

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