Trademarks Citroën Brazil and DS announced a new manager for its area of Marketing: Silvia Torrecilhas. Previously, the executive was responsible for the account of the French brand’s agency Havas Worldwide and assumed the new position during the São Paulo International Motor Show which took place between 10 and 20 November in São Paulo Expo.
Silvia is postgraduate degree in Marketing from ESPM, Masters in Project Management from the University of Victoria in Canada. With over 15 years of experience in the area, she will be part of the team led by Nuno Coutinho . Before Silvia, who held the position of marketing manager was Alexander Greif, who left the company.