The decision to abandon the line of smartphones Nexus to permanently embrace the brand Pixel originally made up their noses to many, but apparently the first market reaction (especially equities) seem to agree fully to the strategy put in place by Google . The title of the group flies in the bag reaching the highest value in over twelve years.

Officially Revealed October 4, Pixels and Pixel XL are born with no easy goal to define a new standard in the ecosystem of devices Android representing the ideal meeting point including a high-end hardware and advanced software sector, enriched by the potential of ‘ artificial intelligence supplemented by bigg. The early reviews published and shared by the press specialized reward the Californian by the work done in collaboration with HTC with grades that do not disappoint the expectations: it was highlighted especially high the camera performance, the excellent autonomy guaranteed by the battery fitted and, more generally, the performance of the phones.


Shareholders have appreciated, pushing the listing of the parent company Alphabet upwards. The value of a share rose to $ 826.5, more than the record reached debut in the stock exchange dated 19 August 2004, an increase of 2.5%. Not bad for a company that, in fact, officially has a hardware division only by a few months . Rick Osterloh, the team’s number one, has already confirmed that Google will announce new products regularly, on an annual basis.

The only drawback attributable to the Pixel is the absence of a body waterproof this instead of other top-end smartphones: the two devices have in fact exclusively of IP53 certification which in fact makes them extremely vulnerable to contact with water. Better therefore not immerse, to avoid the risk of malfunction or other problems.